In today’s digital age, User-Generated Content (UGC) has become a powerful marketing tool for brands. UGC videos, created by consumers or users of a product, are often more authentic, relatable, and trustworthy than traditional ads. By using UGC in your video ads, you can connect more deeply with your audience, foster trust, and boost engagement.

But how do you create high-quality UGC video ads without spending hours on production? AI tools can help! In this guide, we’ll show you 11 popular AI tools that simplify the process of creating stunning UGC video ads for your brand.

1. Pictory

Pictory is a great AI-powered tool for turning long-form content like blog posts or articles into short, engaging video ads. It’s perfect for brands looking to repurpose written content into video format.

How to Create a UGC Video Ad Using Pictory:

1. Sign Up: Create an account on Pictory.
2. Input Content: Paste your blog or article content into the platform.
3. AI Processing: The AI extracts key points and suggests visuals and text for your video.
4. Customize: Customize the video with overlays, text, and transitions.
5. Export: Once you’re happy with your video, export it and share it across your channels.

Tip: Use Pictory to turn customer testimonials or product reviews into dynamic UGC-style video ads.

2. Lumen5

Lumen5 uses AI to convert text-based content into engaging videos. The platform automatically matches your script with relevant visuals, making it perfect for creating UGC video ads.

How to Create a UGC Video Ad Using Lumen5:

1. Sign Up: Register at Lumen5.
2. Create a New Video: Start a new project and paste your content.
3. AI Video Generation: Lumen5 will generate a video script and suggest visuals based on your content.
4. Customize: Modify the visuals, add your branding, and adjust the music.
5. Publish: Once satisfied, export the video for use on social media.

Tip: Great for turning social media posts or customer reviews into quick video ads.

3. InVideo

InVideo is an AI-assisted video creation tool that uses templates to help you create professional-quality videos. It’s an excellent choice for brands looking to make UGC video ads quickly.

How to Create a UGC Video Ad Using InVideo:

1. Sign Up: Go to InVideo and create an account.
2. Choose a Template: Select a template that fits your brand and content type.
3. Upload Content: Add your UGC—whether it’s video clips, images, or text.
4. Customize: Personalize the video with your branding, logos, and text overlays.
5. Export and Share: Once you’re happy with the video, export it and share it on your preferred platforms.

Tip: Use InVideo’s library of pre-made templates to speed up your workflow!

4. Synthesia

Synthesia is a unique AI-powered tool that lets you create videos featuring AI-generated avatars. This makes it ideal for creating personalized UGC video ads that feel interactive and humanized.

How to Create a UGC Video Ad Using Synthesia:

1. Sign Up: Create an account on Synthesia.
2. Select Avatar: Choose an AI avatar for your video.
3. Input Script: Add the text for the avatar to read—this could be customer feedback, product details, or anything UGC-related.
4. Customize: Personalize the video with branding, logos, and backgrounds.
5. Export: Once satisfied, export the video in your desired format.

Tip: Use Synthesia to add a personal touch to your UGC by featuring avatars that speak your brand’s message directly to the audience.

5. Animoto

Animoto is an AI-driven video maker that helps you create professional video ads in no time. It’s a favorite for marketers looking to generate UGC video ads with minimal effort.

How to Create a UGC Video Ad Using Animoto:

1. Sign Up: Go to Animoto and register.
2. Choose a Template: Select a template that suits UGC content like product reviews or testimonials.
3. Upload Content: Add your images, video clips, or user-generated content.
4. Customize: Adjust text, colors, and music to match your brand’s voice.
5. Export: Once finished, export the video and share it with your audience.

Tip: Animoto’s simple interface makes it easy to create high-quality UGC ads in just a few minutes.

6. Designhill Video Maker

Designhill’s Video Maker is a great tool for quickly creating engaging UGC video ads, especially for social media.

How to Create a UGC Video Ad Using Designhill:

1. Sign Up: Create an account on Designhill.
2. Select a Template: Choose a template designed for video ads.
3. Upload UGC: Add your customer reviews, images, or videos to the template.
4. Personalize: Customize the video with branding, logos, and text.
5. Download: Once you’re satisfied, export and download the video.

Tip: Use their stock video library to enhance your UGC with professional-quality visuals.

7. Magisto

Magisto is an AI video editor that makes it easy to turn raw video footage into polished, professional ads. It’s perfect for creating UGC ads quickly.

How to Create a UGC Video Ad Using Magisto:

1. Sign Up: Go to Magisto and sign up.
2. Upload Footage: Add the raw video clips from your customers or user-generated content.
3. Choose Editing Style: Select an editing style that suits your brand and video message.
4. Customize: Adjust text, music, and transitions to match your brand.
5. Export: Once the video is ready, export it and share it on your channels.

Tip: Use Magisto’s automatic editing to save time and produce UGC video ads with minimal effort.

8. Rocketium

Rocketium is a powerful video creation tool that allows you to make branded UGC videos quickly. It’s especially useful for teams collaborating on UGC ad creation.

How to Create a UGC Video Ad Using Rocketium:

1. Sign Up: Create an account on Rocketium.
2. Choose a Template: Select a template that fits your UGC video needs.
3. Upload Content: Add the UGC materials you want to feature in the ad.
4. Customize: Personalize the video with logos, text, and transitions.
5. Export and Share: Once the video is finalized, export it and share it on social media.

Tip: Rocketium’s collaboration features make it great for agencies or teams working on UGC video ads.

9. Rephrase.ai

Rephrase.ai lets you create realistic videos with personalized AI avatars, making it perfect for creating interactive UGC video ads.

How to Create a UGC Video Ad Using Rephrase.ai:

1. Sign Up: Register on Rephrase.ai.
2. Select Avatar: Choose an avatar to feature in your UGC video.
3. Input Script: Add your UGC script or customer feedback.
4. Customize: Personalize the video with branding and visuals.
5. Export: Once you’re happy with the video, export it for use across your channels.

Tip: Use Rephrase.ai for ultra-realistic, personalized UGC ads that feel authentic and relatable.

10. Veed.io

Veed.io is an easy-to-use video editor that lets you create stunning UGC video ads with AI-powered tools, including text, transitions, and background music.

How to Create a UGC Video Ad Using Veed.io:

1. Sign Up: Create an account on Veed.io.
2. Upload UGC Content: Add your customer content such as images, videos, or testimonials.
3. Edit the Video: Use AI tools to add text overlays, transitions, and background music.
4. Export and Share: Once your video is ready, export it and share it on social media platforms.

Tip: Use Veed.io’s subtitle feature to display UGC text or reviews clearly in your video ad.

11. TopView

TopView is an AI-powered tool that helps you create branded video ads in just minutes. It’s perfect for brands looking to create UGC-style content quickly.

How to Create a UGC Video Ad Using TopView:

1. Sign Up: Go to TopView and sign up.
2. Select a Template: Choose a template suitable for UGC content.
3. Upload UGC: Add your customer reviews or social media content.
4. Customize: Personalize the video with branding, logos, and text.
5. Export: Once your video is ready, export it and share it on social media.

Tip: TopView’s AI optimizes your UGC video ads for higher engagement and better performance.

Conclusion

Using AI tools to create UGC video ads can save you time and effort while delivering high-quality, engaging content for your brand. Whether you’re repurposing social media posts, product reviews, or testimonials, these AI tools make it easy to turn customer-generated content into viral, shareable video ads.

Ravi K