{"id":7174,"date":"2026-03-24T02:58:59","date_gmt":"2026-03-24T02:58:59","guid":{"rendered":"https:\/\/www.wizbrand.com\/tutorials\/payment-method-options\/"},"modified":"2026-03-24T02:58:59","modified_gmt":"2026-03-24T02:58:59","slug":"payment-method-options","status":"publish","type":"post","link":"https:\/\/www.wizbrand.com\/tutorials\/payment-method-options\/","title":{"rendered":"Payment Method Options: What It Is, Key Features, Benefits, Use Cases, and How It Fits in CRO"},"content":{"rendered":"\n

Payment Method Options are the set of ways a customer can pay at checkout\u2014such as cards, bank transfers, digital wallets, buy now pay later, cash on delivery, or invoicing\u2014presented and supported by a business. In Conversion & Measurement<\/strong>, they\u2019re not just a finance detail; they\u2019re a conversion lever and a measurement variable that influences checkout completion, average order value, refund rates, and even acquisition efficiency. In CRO<\/strong>, Payment Method Options are often one of the highest-impact \u201clast-mile\u201d optimizations because they affect customers at the exact moment of intent.<\/p>\n\n\n\n

Modern Conversion & Measurement<\/strong> strategy treats Payment Method Options as a controllable part of the funnel: what you offer, how you display it, when you request it, and how reliably it works all change conversion rates. If you measure those effects correctly, you can attribute lifts (or losses) to specific payment experiences and scale what performs best.<\/p>\n\n\n\n

What Is Payment Method Options?<\/h2>\n\n\n\n

Payment Method Options<\/strong> refers to the selection, availability, and presentation of payment methods a customer can use to complete a transaction. It includes both the payment rails (e.g., card networks, bank transfer schemes) and the customer-facing experience (e.g., which methods appear by default, whether local wallets show up, whether installments are offered, and what happens when a payment fails).<\/p>\n\n\n\n

At its core, the concept is simple: reduce friction by letting customers pay the way they prefer. The business meaning is broader: Payment Method Options affect acceptance rates, authorization success, fraud exposure, operating costs, cash flow timing, and customer trust.<\/p>\n\n\n\n

Within Conversion & Measurement<\/strong>, Payment Method Options sits at the intersection of funnel analytics and revenue operations. It\u2019s a measurable part of the checkout journey with clear events (method selected, payment attempted, authorized, captured, failed, refunded). Inside CRO<\/strong>, it\u2019s a high-leverage optimization area because small reliability or UX improvements can produce disproportionate revenue gains\u2014especially for mobile, international traffic, and first-time buyers.<\/p>\n\n\n\n

Why Payment Method Options Matters in Conversion & Measurement<\/h2>\n\n\n\n

Payment Method Options matters because checkout is where marketing spend turns into revenue. You can run excellent acquisition campaigns and still lose buyers if the payment experience doesn\u2019t match customer expectations or fails technically. From a Conversion & Measurement<\/strong> perspective, Payment Method Options influences:<\/p>\n\n\n\n

    \n
  • Checkout completion rate<\/strong>: Customers abandon when they don\u2019t see a trusted method or when an option is inconvenient.<\/li>\n
  • Authorization and capture success<\/strong>: A \u201cconversion\u201d isn\u2019t real if payments fail after the order is placed.<\/li>\n
  • Customer acquisition efficiency<\/strong>: Better payment success improves the downstream ROI of paid media and SEO traffic.<\/li>\n
  • Market competitiveness<\/strong>: In many regions, customers expect specific local methods. Not offering them can be a direct disadvantage.<\/li>\n
  • Trust signals<\/strong>: Familiar wallets or recognized bank methods reduce perceived risk, supporting CRO<\/strong> goals.<\/li>\n<\/ul>\n\n\n\n

    When Payment Method Options is treated as an experimentable system\u2014rather than a static setting\u2014teams gain measurable, compounding improvements that show up across the Conversion & Measurement<\/strong> stack.<\/p>\n\n\n\n

    How Payment Method Options Works<\/h2>\n\n\n\n

    Payment Method Options is partly technical and partly experiential. In practice, it \u201cworks\u201d through a set of decisions and flows that affect what customers see and whether payments succeed.<\/p>\n\n\n\n

      \n
    1. \n

      Input \/ Trigger<\/strong>\n A customer arrives at checkout with context: device type, location, currency, cart value, customer status (new vs returning), and risk signals. These factors influence which Payment Method Options are most relevant and which should be shown.<\/p>\n<\/li>\n

    2. \n

      Analysis \/ Processing<\/strong>\n The system determines eligibility and availability: supported currencies, local rules, shipping address constraints, fraud thresholds, and merchant account capabilities. In parallel, the business defines prioritization rules\u2014such as \u201cshow wallets first on mobile\u201d or \u201cshow installments above a certain order value.\u201d<\/p>\n<\/li>\n

    3. \n

      Execution \/ Application<\/strong>\n The checkout UI presents Payment Method Options, collects payment details, and attempts authorization. Good execution includes clear microcopy, error handling, and graceful retries. Behind the scenes, routing rules may send transactions through different processors or risk checks.<\/p>\n<\/li>\n

    4. \n

      Output \/ Outcome<\/strong>\n Outcomes include authorization success or failure, completion time, abandonment, chargebacks, refunds, and customer support tickets. In Conversion & Measurement<\/strong>, these outcomes become events and metrics used to evaluate CRO<\/strong> changes and inform future prioritization.<\/p>\n<\/li>\n<\/ol>\n\n\n\n

      Key Components of Payment Method Options<\/h2>\n\n\n\n

      Strong Payment Method Options requires coordination across product, engineering, analytics, finance, and support. Key components include:<\/p>\n\n\n\n

      Checkout UX and information design<\/h3>\n\n\n\n
        \n
      • Method order, grouping, and default selection<\/li>\n
      • Mobile-first inputs, autofill, and minimal form fields<\/li>\n
      • Trust elements (e.g., clear naming, recognizable icons, secure-payment messaging)<\/li>\n
      • Transparent fees, currency, taxes, and installment terms<\/li>\n<\/ul>\n\n\n\n

        Payment infrastructure<\/h3>\n\n\n\n
          \n
        • Payment gateway or payment orchestration layer<\/li>\n
        • Processor acquiring relationships and routing logic<\/li>\n
        • Tokenization and secure storage practices<\/li>\n
        • 3D Secure or equivalent step-up authentication where relevant<\/li>\n<\/ul>\n\n\n\n

          Data and measurement plan (Conversion & Measurement)<\/h3>\n\n\n\n
            \n
          • Consistent event naming (method viewed, selected, attempted, authorized, captured)<\/li>\n
          • Failure reason capture (insufficient funds, authentication failed, issuer decline)<\/li>\n
          • Funnel segmentation by payment method, device, geo, and customer type<\/li>\n
          • Attribution alignment so CRO<\/strong> tests are measured accurately<\/li>\n<\/ul>\n\n\n\n

            Governance and responsibilities<\/h3>\n\n\n\n
              \n
            • Clear ownership of Payment Method Options roadmap<\/li>\n
            • Policies for enabling\/disabling methods by region or risk level<\/li>\n
            • Customer support playbooks for payment failures and refunds<\/li>\n
            • Compliance and privacy considerations (data minimization, consent where needed)<\/li>\n<\/ul>\n\n\n\n

              Types of Payment Method Options<\/h2>\n\n\n\n

              There isn\u2019t one universal taxonomy, but the most useful distinctions for CRO<\/strong> and Conversion & Measurement<\/strong> are:<\/p>\n\n\n\n

              Card payments<\/h3>\n\n\n\n

              Credit\/debit cards remain foundational, but performance varies by issuer, country, and device. Optimization often focuses on form UX, authentication flows, and decline reduction.<\/p>\n\n\n\n

              Digital wallets<\/h3>\n\n\n\n

              Wallets can speed checkout\u2014especially on mobile\u2014by reducing typing and increasing trust. They\u2019re often associated with higher conversion rates for certain segments and can change the funnel\u2019s drop-off pattern.<\/p>\n\n\n\n

              Bank-based methods<\/h3>\n\n\n\n

              Includes bank transfers and account-to-account payments. These can be preferred in specific regions and may have different confirmation timing, affecting revenue recognition and measurement.<\/p>\n\n\n\n

              Buy now, pay later (BNPL) and installments<\/h3>\n\n\n\n

              Installment options can increase conversion and average order value for higher-priced carts, but introduce additional eligibility checks and cost structures.<\/p>\n\n\n\n

              Cash-based or offline methods (where applicable)<\/h3>\n\n\n\n

              Cash on delivery or pay-in-store can unlock specific markets but complicate Conversion & Measurement<\/strong> because \u201corder placed\u201d and \u201cpayment received\u201d may be separated.<\/p>\n\n\n\n

              Invoicing \/ net terms (B2B)<\/h3>\n\n\n\n

              Common in B2B, where Payment Method Options may include purchase orders and invoicing. Measurement often emphasizes lead quality, approval rates, and time-to-cash.<\/p>\n\n\n\n

              Real-World Examples of Payment Method Options<\/h2>\n\n\n\n

              Example 1: International eCommerce expanding into a new region<\/h3>\n\n\n\n

              A retailer adds region-preferred Payment Method Options and local currency display. In Conversion & Measurement<\/strong>, they segment checkout completion and payment success by country and method. In CRO<\/strong>, they A\/B test method order (local bank method first vs card first) and monitor not just conversion rate but also refund rates and support contacts.<\/p>\n\n\n\n

              Example 2: Mobile-first DTC brand improving wallet adoption<\/h3>\n\n\n\n

              A brand notices high mobile abandonment at the payment step. They emphasize wallet-based Payment Method Options on mobile, reduce form fields for card entry, and implement clearer error recovery. Measurement focuses on payment-step drop-off, time-to-complete checkout, and authorization success. The CRO<\/strong> win is validated by cohort-level revenue lift, not just click-through metrics.<\/p>\n\n\n\n

              Example 3: Subscription business reducing involuntary churn<\/h3>\n\n\n\n

              For subscriptions, Payment Method Options extends beyond initial checkout into renewals. The company offers additional methods and improves retry logic and dunning messaging. In Conversion & Measurement<\/strong>, they track renewal success, failed payment reasons, and recovery rate. This connects CRO<\/strong> to retention outcomes, improving LTV.<\/p>\n\n\n\n

              Benefits of Using Payment Method Options<\/h2>\n\n\n\n

              Well-designed Payment Method Options can create measurable gains across the funnel:<\/p>\n\n\n\n

                \n
              • Higher conversion rates<\/strong>: Customers can complete purchase using familiar, trusted methods.<\/li>\n
              • Improved mobile experience<\/strong>: Wallets and streamlined flows reduce friction on small screens.<\/li>\n
              • Greater market reach<\/strong>: Supporting local preferences increases competitiveness in new regions.<\/li>\n
              • Potential AOV lift<\/strong>: Installments can reduce sticker shock and increase basket size.<\/li>\n
              • Lower support burden<\/strong>: Fewer payment errors and clearer flows reduce tickets and manual interventions.<\/li>\n
              • Better acquisition ROI<\/strong>: Higher checkout success improves the payback from ad spend and organic traffic\u2014key to Conversion & Measurement<\/strong> and CRO<\/strong> alignment.<\/li>\n<\/ul>\n\n\n\n

                Challenges of Payment Method Options<\/h2>\n\n\n\n

                Payment Method Options also introduces trade-offs that teams must manage carefully:<\/p>\n\n\n\n

                  \n
                • Integration complexity<\/strong>: Each new method adds UI logic, backend handling, reconciliation, and testing.<\/li>\n
                • Measurement pitfalls<\/strong>: If events aren\u2019t standardized, you can misread where drop-off occurs or overcount conversions.<\/li>\n
                • Authentication and declines<\/strong>: Security steps can reduce fraud but also add friction and increase abandonment.<\/li>\n
                • Fees and margin impact<\/strong>: Some methods carry higher processing costs or different settlement timing.<\/li>\n
                • Fraud and chargeback exposure<\/strong>: Different methods have different risk profiles; expanding options can change fraud patterns.<\/li>\n
                • Operational overhead<\/strong>: Refund workflows, disputes, customer support scripts, and accounting processes become more complex.<\/li>\n<\/ul>\n\n\n\n

                  Best Practices for Payment Method Options<\/h2>\n\n\n\n

                  To improve Payment Method Options in a way that supports Conversion & Measurement<\/strong> and CRO<\/strong>, focus on disciplined optimization:<\/p>\n\n\n\n

                  Make options relevant, not overwhelming<\/h3>\n\n\n\n
                    \n
                  • Prioritize by device and region; avoid showing every method to every user.<\/li>\n
                  • Use progressive disclosure: show top methods first, expand for \u201cmore options\u201d if needed.<\/li>\n<\/ul>\n\n\n\n

                    Optimize the payment-step UX<\/h3>\n\n\n\n
                      \n
                    • Keep labels clear and consistent (\u201cPay with bank\u201d vs \u201cBank transfer\u201d can change understanding).<\/li>\n
                    • Reduce form fields; support autofill and inline validation.<\/li>\n
                    • Provide fast, specific error messages and a clear fallback method.<\/li>\n<\/ul>\n\n\n\n

                      Measure the entire payment funnel<\/h3>\n\n\n\n
                        \n
                      • Track method visibility, selection, attempt, authorization, capture, and refund.<\/li>\n
                      • Store normalized failure reasons to find fixable issues (issuer declines, authentication failures, timeouts).<\/li>\n<\/ul>\n\n\n\n

                        Test with guardrails (CRO discipline)<\/h3>\n\n\n\n
                          \n
                        • A\/B test method ordering, default selection, and wallet emphasis.<\/li>\n
                        • Use guardrail metrics: chargebacks, refunds, support contacts, and net revenue\u2014not just conversion rate.<\/li>\n<\/ul>\n\n\n\n

                          Maintain reliability and resilience<\/h3>\n\n\n\n
                            \n
                          • Monitor payment error rates and latency.<\/li>\n
                          • Have contingency plans: graceful degradation if a method is temporarily unavailable.<\/li>\n<\/ul>\n\n\n\n

                            Tools Used for Payment Method Options<\/h2>\n\n\n\n

                            Payment Method Options is enabled and optimized through several tool categories commonly used in Conversion & Measurement<\/strong> and CRO<\/strong> programs:<\/p>\n\n\n\n

                              \n
                            • Analytics tools<\/strong>: Event-based tracking for checkout funnels, segmentation by method, and cohort analysis (new vs returning, mobile vs desktop).<\/li>\n
                            • Experimentation and personalization tools<\/strong>: A\/B testing method order, default selection, and context-based displays to improve conversion.<\/li>\n
                            • Tag management and data collection systems<\/strong>: Ensuring payment events are consistently captured and routed to analytics and reporting.<\/li>\n
                            • CRM and customer support systems<\/strong>: Logging payment-related issues, identifying patterns, and connecting experience problems to user segments.<\/li>\n
                            • Reporting dashboards and BI<\/strong>: Monitoring payment success rates, method share, net revenue, and operational metrics daily.<\/li>\n
                            • Fraud and risk systems<\/strong>: Managing step-up authentication triggers and balancing conversion with risk.<\/li>\n<\/ul>\n\n\n\n

                              The key is not tool quantity, but data consistency: Payment Method Options changes only become \u201coptimizable\u201d when measurement is stable and trusted.<\/p>\n\n\n\n

                              Metrics Related to Payment Method Options<\/h2>\n\n\n\n

                              To evaluate Payment Method Options properly, combine conversion metrics with payment-performance and quality metrics:<\/p>\n\n\n\n

                                \n
                              • Checkout conversion rate<\/strong> (overall and by method)<\/li>\n
                              • Payment-step abandonment rate<\/strong> (drop-off after reaching payment)<\/li>\n
                              • Method selection rate<\/strong> (share of users choosing each method)<\/li>\n
                              • Authorization rate<\/strong> (approved \/ attempted transactions)<\/li>\n
                              • Capture rate<\/strong> (captured \/ authorized, where applicable)<\/li>\n
                              • Payment failure rate by reason<\/strong> (issuer decline, authentication failure, technical error)<\/li>\n
                              • Time to complete checkout<\/strong> (median time from payment step to confirmation)<\/li>\n
                              • Refund rate and refund reasons<\/strong> (quality guardrail for CRO<\/strong> tests)<\/li>\n
                              • Chargeback rate \/ dispute rate<\/strong> (risk guardrail)<\/li>\n
                              • Net revenue per visitor<\/strong> (a stronger Conversion & Measurement<\/strong> outcome than conversion alone)<\/li>\n<\/ul>\n\n\n\n

                                Future Trends of Payment Method Options<\/h2>\n\n\n\n

                                Payment Method Options is evolving quickly, and the direction matters for Conversion & Measurement<\/strong>:<\/p>\n\n\n\n

                                  \n
                                • AI-driven routing and optimization<\/strong>: Systems will increasingly choose the best payment path (processor, authentication strategy) based on predicted success, improving authorization rates without manual rules.<\/li>\n
                                • More personalization in checkout<\/strong>: Returning customers may see preferred Payment Method Options first, reducing time-to-pay and boosting CRO<\/strong> outcomes.<\/li>\n
                                • Privacy-aware measurement<\/strong>: As data restrictions grow, teams will rely more on first-party event instrumentation and server-side measurement to maintain reliable Conversion & Measurement<\/strong> for checkout.<\/li>\n
                                • Growth of account-to-account and real-time payments<\/strong>: In some markets, bank-based methods may gain share, changing how you measure \u201cconversion\u201d when confirmation can be instant or delayed.<\/li>\n
                                • Embedded compliance and authentication changes<\/strong>: Authentication requirements and consumer protections can shift, requiring ongoing experimentation to preserve conversion while meeting rules.<\/li>\n<\/ul>\n\n\n\n

                                  Payment Method Options vs Related Terms<\/h2>\n\n\n\n

                                  Payment Method Options vs Payment Gateway<\/h3>\n\n\n\n

                                  Payment Method Options is the customer-facing set of ways to pay and how they\u2019re presented. A payment gateway is infrastructure that transmits payment data and connects checkout to processors. You can have a strong gateway but weak Payment Method Options (poor UX, missing local methods), or vice versa.<\/p>\n\n\n\n

                                  Payment Method Options vs Checkout Optimization<\/h3>\n\n\n\n

                                  Checkout optimization is broader and includes shipping, address forms, promo codes, page speed, and error handling. Payment Method Options is a specific subset, often the highest-impact part because it directly determines whether money changes hands\u2014making it central to CRO<\/strong> and Conversion & Measurement<\/strong>.<\/p>\n\n\n\n

                                  Payment Method Options vs Pricing and Financing Strategy<\/h3>\n\n\n\n

                                  Financing strategy includes installment pricing, credit offers, and promotional terms as part of merchandising. Payment Method Options includes whether installments exist as a way to pay, but it also covers many non-financing methods. In measurement, financing strategy often targets AOV and affordability, while Payment Method Options targets completion and payment success.<\/p>\n\n\n\n

                                  Who Should Learn Payment Method Options<\/h2>\n\n\n\n
                                    \n
                                  • Marketers<\/strong> benefit because Payment Method Options affects campaign performance and landing page-to-revenue efficiency; it\u2019s a key lever for improving post-click conversion in CRO<\/strong>.<\/li>\n
                                  • Analysts<\/strong> need it to design accurate Conversion & Measurement<\/strong> funnels, interpret drop-offs correctly, and avoid misattributing declines to traffic quality when it\u2019s actually payments.<\/li>\n
                                  • Agencies<\/strong> can unlock high ROI by auditing Payment Method Options, implementing tests, and tying improvements to measurable revenue outcomes.<\/li>\n
                                  • Business owners and founders<\/strong> gain clarity on where growth is being lost and how to prioritize payment expansions that match customer demand and margin goals.<\/li>\n
                                  • Developers and product teams<\/strong> need it to build reliable checkout flows, instrument events cleanly, and reduce technical failures that look like \u201cmarketing problems\u201d in dashboards.<\/li>\n<\/ul>\n\n\n\n

                                    Summary of Payment Method Options<\/h2>\n\n\n\n

                                    Payment Method Options is the set of payment methods you offer and how customers experience them at checkout. It matters because it directly shapes whether high-intent users can complete purchases, and it affects authorization success, trust, and operational outcomes. In Conversion & Measurement<\/strong>, it\u2019s a measurable system with clear events and revenue impact. In CRO<\/strong>, it\u2019s a high-leverage optimization area where UX, reliability, and method relevance can drive substantial gains in conversion and net revenue.<\/p>\n\n\n\n

                                    Frequently Asked Questions (FAQ)<\/h2>\n\n\n\n

                                    1) What are Payment Method Options, and how many should I offer?<\/h3>\n\n\n\n

                                    Payment Method Options are the payment methods available at checkout. Offer enough to cover your top customer segments (by device and region) without overwhelming users; relevance and reliability usually beat sheer quantity.<\/p>\n\n\n\n

                                    2) How do Payment Method Options affect Conversion & Measurement reporting?<\/h3>\n\n\n\n

                                    They create distinct funnel paths and failure modes. If you don\u2019t track method selection and payment outcomes (attempt, authorization, capture), you can misread where abandonment happens and misattribute performance changes.<\/p>\n\n\n\n

                                    3) Which Payment Method Options typically improve mobile conversion the most?<\/h3>\n\n\n\n

                                    Digital wallets often reduce friction on mobile because customers don\u2019t need to type card details. The real answer depends on your audience, so validate via CRO<\/strong> tests and segmented measurement.<\/p>\n\n\n\n

                                    4) What\u2019s the biggest CRO mistake teams make with payment methods?<\/h3>\n\n\n\n

                                    Optimizing only for checkout conversion rate while ignoring guardrails like authorization rate, refunds, disputes, and net revenue per visitor. A \u201clift\u201d that increases failures or refunds isn\u2019t a real win.<\/p>\n\n\n\n

                                    5) Should I localize Payment Method Options by country?<\/h3>\n\n\n\n

                                    Yes, when you have meaningful traffic or revenue potential in a region. Local preferences can be decisive, and localization often improves both customer trust and Conversion & Measurement<\/strong> outcomes.<\/p>\n\n\n\n

                                    6) How do I measure whether a new payment method is worth it?<\/h3>\n\n\n\n

                                    Evaluate method adoption, incremental conversion lift, authorization and capture rates, processing costs, refund\/dispute changes, and operational overhead. Compare net revenue impact, not just order count.<\/p>\n\n\n\n

                                    7) How often should Payment Method Options be reviewed?<\/h3>\n\n\n\n

                                    At least quarterly for stable businesses, and more often during market expansion, major checkout changes, or shifts in traffic mix. Treat it as an ongoing CRO<\/strong> and Conversion & Measurement<\/strong> program, not a one-time implementation.<\/p>\n","protected":false},"excerpt":{"rendered":"

                                    Payment Method Options are the set of ways a customer can pay at checkout\u2014such as cards, bank transfers, digital wallets, buy now pay later, cash on delivery, or invoicing\u2014presented and supported by a business. In **Conversion & Measurement**, they\u2019re not just a finance detail; they\u2019re a conversion lever and a measurement variable that influences checkout completion, average order value, refund rates, and even acquisition efficiency. In **CRO**, Payment Method Options are often one of the highest-impact \u201clast-mile\u201d optimizations because they affect customers at the exact moment of intent.<\/p>\n","protected":false},"author":10235,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1889],"tags":[],"class_list":["post-7174","post","type-post","status-publish","format-standard","hentry","category-cro"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/posts\/7174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/users\/10235"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/comments?post=7174"}],"version-history":[{"count":0,"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/posts\/7174\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/media?parent=7174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/categories?post=7174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wizbrand.com\/tutorials\/wp-json\/wp\/v2\/tags?post=7174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}